Hi everyone,

This looks like it has great potential, especially with the messaging involved in the transportation and health/safety/prevention fields.

I'm going to attend if my schedule permits and will try to share notes. If anyone else attends, perhaps we could coordinate and share impressions with the group.

Let me know if you sign up and you're interested in helping out on a summary.

Best,

Phyllis


Keeping up with Communication Technology:
An Online Workshop on the Practical Uses of Social Media

Social media and social networking. 20 presenters. 6 hours. FREE.
Wednesday, September 21, 2011 – Mark Your Calendar!

The Transportation Research Board (TRB) is pleased to offer TRB’s first-ever web-based online workshop on social media, specifically developed for transportation agencies! We all know how many new and exciting things are happening with social media and new technology. This event will allow you to discuss these new communication tools with transportation industry experts and your peers from a variety of perspectives.  From live panel presentations and interactive breakout sessions to viewing pre-recorded case studies and tutorials, the web-based workshop offers you flexibility to participate as you are able. Plus, you will network with your peers, learn from other transportation professionals, and pick up valuable resources along the way.

WHAT — Virtual Conference - Keeping up with Communication Technology:
An Online Workshop on the Practical Use of Social Media
WHEN
— Wednesday, September 21, 2011 (10:00 a.m. — 4:00 p.m. U.S. Eastern Time)
WHERE
— Your computer
WHO
— You and your entire team (unlimited listeners per connection!)
WHY
— Because you can’t afford to miss this!

View Agenda
(www.trb.org/conferences/socialmediaonlineworkshop2011.aspx)

Panel Discussion: Planning and Strategizing a Social Media Portfolio
    10:00 a.m. – 11:30 a.m.
Breakout Session:  Policy (Four simultaneous group discussions)
     12:00 noon – 12:45 p.m.
Breakout Session:  Process (Four simultaneous group discussions)
     1:15 p.m. – 2:00 p.m.
Panel Discussion: Engaging your Audience
      2:30 p.m. – 4:00 p.m.
 
Case Studies and Tutorials will be available prior, throughout, and after the workshop!

Free Registration Open from August 17 – September 21, 2011
(www.trb.org/conferences/socialmediaonlineworkshop2011.aspx)

This online workshop is being organized by the TRB Committee Communications Coordinators Council and the TRB Standing Committee on Public Involvement in Transportation.




--
Phyllis Orrick
Communications Director
Safe Transportation Research and Education Center (SafeTREC)
University of California Transportation Center (UCTC)
Institute for Urban and Regional Development (IURD)
2614 Dwight Way
UC Berkeley
Berkeley CA 94720-7374
510-643-1779
@transsafe
@californiaUTC
@IURDBerkeley